Let the fibre of Wool capture your imagination and inspire your creative juices. The official opening of the Wool House event, curated by stylist Arabella McNie was marked by a press event and grand reception on Tuesday this week at Somerset House, Central London.

Wool House is a stunning and inspirational showcase of the application of wool from many countries for interiors, fashion and the world of artisan and craft making, highlighting the beauty and versatility of the fibre across many sectors. Wool House features rooms presented by leading interior designers, including Kit Kemp, Mary Fox Linton and Ashley Hicks, along with unique installations by acclaimed artists and an array of stunning textiles in the world’s largest and most innovative celebration of real wool.

This is a brilliant showcase for wool from around the world, displayed in 17 rooms at Somerset House – its open now until Sunday 24^th March. Entry is free and each day is packed with things to see and do.

Photography by Chris Everard. Styling and Art Direction by Arabella McNie.

Chris Everard has photographed the launch collection of Living by DwellStudio, a collaboration between American company DwellStudio and House of Fraser.

The new brand will be launched in 20 House of Fraser stores and on-line. The collection includes furniture, bed linen, lighting, cushions and home accessories, taking inspiration from nature, art deco and mid-century style to offer an eclectic mix of modern designs.

This imaginative and creative (albeit hairy) approach to photographing tropical fruit was carried out by Nato Welton. Published by Women’s Health.

Photographer, Polly Wreford has been capturing some glamorous pictures for The Connaught and Claridge’s hotels recently. Here’s a sneak peek at some of her work for them.

‘In The Pink’ prop and flower styling by Rose Hammick for NEXT’s high street supplement in the current  issue of UK Elle.

Stylist Hannah Read-Baldrey and photographer Nato Welton undertook an enormous creative challenge this month – to recreate and illustrate a carton of Valio yoghurt using 100% edible elements such as bran, fresh fruit, leaves and natural food dyes. Nato shot a stop motion animation to capture Hannah’s creation at every stage. Other footage shot by Jez Irwin. Check out the videos HERE.